A classic pair of denim jeans will work for almost any occasion, so whether you need to dress up a dark pair of jeans for a special dinner or need something hard-wearing for the weekend, you’ll find something reliable in our essential denim range.

Nothing is more classic than our straight-leg jeans, and they should be a staple in every wardrobe. Style with boots or sneakers for an effortless look. For those who prefer a more fashion-forward style, slim fit, skinny fit, and tapered fits all portray a modern, sophisticated image, and they can all either be dressed down or up to suit the occasion.

When it comes to men's jeans, the importance of colour cannot be overstated. Smarten up with black or indigo hues, or for a more industrial look, go for acid wash blues and distressed/ripped styles.

Browse our style content for tips on how to get the most out of your new jeans and create a bold look. Shop the full collection of men's jeans and shop online with Insight today.